The Arrival of White Brothers Fruit
A major Idaho fruit distributor sets up shop in Walla Walla, signaling the region's rising status as a premier agricultural exporter.
The story, cleaned up
A cleaned-up reading of the newspaper page: spelling and layout repaired, one story lifted off a crowded page. It follows the original closely but it is not a transcription. The original page is below; read it if a detail matters.
White Brothers, fruit and vegetable dealers of Lewiston, Idaho, are preparing to open a packing house in this city, in time to handle the apple and prune crop this fall. White Brothers are the best-known fruit dealers in the Palouse country and have a strong financial standing. Last year Mr. White, one of the managers, came to this county and packed several heavy shipments in the orchards near Prescott. The venture proved so successful that an enlarged plan was developed this year, and a packing house will be opened with a force sufficient to handle a considerable share of the entire business of the city. It is said that White Bros. have built up a business in the East that they cannot now supply with the products of the Snake River valley and the Palouse hills. The fame of the Walla Walla red apple and luscious prune had been sung into the ears of the managers so long that an effort was at once determined upon in the hope of securing a foothold in the garden spot of the northwest.
“The fame of the Walla Walla red apple and luscious prune had been sung into the ears of the managers so long that an effort was at once determined upon.”
This story documents the transition of Walla Walla from local farming to a larger-scale export economy, an essential step in the agricultural identity the region maintains today.
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