The Dream of a Factory City on Lake Union
Promotional copy for the Denny Hoyt Townsite, promising a booming industrial future for Seattle's lakeside property in 1888.
The Denny Hoyt Townsite, situate on either side of the fresh water outlet to Lake Union, traversed by the Seattle, Lake Shore and Eastern Railway, is the one suburb of the city of Seattle especially adapted for manufacturing enterprises of every description. Upon this property, as a giant in the growth of this great commonwealth, will spring a thriving, prosperous community; the toot of whistles, the sounding of gongs, the merry laughter of children, lulled into sweet melody by the ceaseless hum of looms and looms, the rattle of hammers and the roar of furnaces, until the grand echo will reverberate from the shores, and the great ships of the sea will strain every timber in carrying to the waiting world the products of this city. Already flour, lumber, paper, furniture, boots and shoes, boats and car works fill the atmosphere, as the mystic problem of a great future comes floating on the crown of success. It is necessary to have people to do this; great works are only accomplished by the toils and labors of man. To accommodate them, we will sell home sites of this very property at $100 per lot cash, or $100 per lot; $25 cash, balance monthly payments. Or, we will give you a lot if you will build a house to cost $800. Or, if you wish, we will arrange to build one for you at a slight additional cost.
“The toot of whistles, the sounding of gongs, the merry laughter of children, lulled into sweet melody by the ceaseless hum of looms.”
This 1888 advertisement showcases Seattle’s historical obsession with aggressive, rapid development and the transformation of natural wetlands into industrial hubs. The promise of cheap lots to spur manufacturing near the Lake Union ship canal illustrates the early, foundational push that would eventually lead to the massive industrial and residential transformation of the South Lake Union district today.
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